Choose Welfare
Demand to know where your meat comes from.
Deep dive.
Interested to learn more about the problems we're addressing? Read our manifesto.
Greg Hart shares his vision of restoring paradise through regenerative agriculture in New Zealand. His farm is close to carbon neutral, has increased biodiversity, and optimises life, builds resilience and integrates animals. He stresses the importance of the food system in reversing global warming and restoring human health.
A group of Earth First friends embarked on a mission to demonstrate a better food system through collaboration and ingenuity. Their success with Wagyu #1 fed 2,169 people and inspired a movement towards a more sustainable and ethical food system.
Our ethical, on-farm harvesting method ensures humane treatment and exceptional meat quality, keeping farmers in control. Hurrah.
The Locavore lifestyle prioritises locally-sourced food because it is nutritious and delicious, and also because it supports farmers, sustainable agriculture, and community connections.






